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Sony Bravia 7 K-55XR70 55-Inch Class Mini LED QLED 4K HDR Google TV with Dolby Vision and Atmos

  • mfr: K55XR70
  • SKU: K55XR70
In Stock
On Sale | 12% OFF
EDU Discount Available

Available options:

  • Free standard shipping

    *Orders placed before 3 PM EST Mon - Thur will ship the same day. Orders placed beyond these hours will be shipped the next business day. Exclusions apply. See shipping policy

  • Free Local Pickup

    Please call for store stock availability.

    Requests made before 2:30 PM EST can be available for next-day pickup. Learn more

Additional options:

Product highlights

  • 55-inch QLED 4K HDR TV
  • LCD mini LED display
  • 16:9 aspect ratio
  • Voice search
  • Dual full-range (Bass Reflex) speakers
  • Dual tweeters
  • QLED technology and XR Triluminos Pro
  • Access to numerous streaming services
  • AirPlay 2 and Chromecast built-in supported
  • Dolby Vision and Atmos, IMAX Enhanced, and DTS:X included

Sony Bravia 7 K-55XR70 55-Inch Class Mini LED QLED 4K HDR Google TV with Dolby Vision and Atmos

Experience unparalleled depth and precision in every frame with the Sony Bravia 7 55-Inch Class Mini LED QLED 4K HDR Google TV. Its remarkable brightness and striking contrast promise an immersive visual feast for all viewers. Dive into a new dimension of contrast, as the XR Backlight Master Drive, with its brilliant local dimming algorithm, packs countless Mini LEDs, delivering authentic contrast like never before. Explore a spectrum of colors as vibrant as reality itself with Sony’s XR Triluminos Pro, faithfully rendering over a billion hues with nuanced variations in saturation and hue, ensuring lifelike shades in every detail. Powered by Sony’s XR Processor, this TV employs a scene recognition system that flawlessly detects and analyzes data, optimizing each picture for unparalleled realism. Witness your favorite content transformed into near-4K quality with XR Clear Image, which intelligently minimizes noise through zone division and dynamic frame analysis. With XR Motion Clarity, enjoy crystal-clear, bright images even during fast-paced action sequences, as the technology meticulously synchronizes the backlight with on-screen motion across multiple frames. Elevate your viewing experience to new heights with the Sony Bravia 7 55-Inch Class Mini LED QLED 4K HDR Google TV.
Audio
Two robust side-mounted speakers deliver crisp audio directly from the screen, recreating a theater-like experience for your family and friends. Experience sound emanating precisely from where it should be – not below the screen, but seemingly originating from within the screen itself, thanks to Acoustic Multi-Audio. Sony’s innovative Voice Zoom 3, powered by AI machine learning, enhances human dialogue by adjusting its volume dynamically, ensuring even subtle conversations are loud and clear. Compatible with Sony’s home theater systems, the 3D Surround Upscaling feature elevates standard audio to virtual surround sound, expanding the audio experience from all directions. Whether it’s 2-channel or 5.1-channel audio, enjoy immersive 5.1.2-channel sound. With support for Dolby Atmos and DTS:X, prepare for an unforgettable spatial audio experience.
Immersive
Transform your room into a haven of captivating cinematic sound. Combining Bravia with Bravia Theater delivers an unparalleled audio-visual journey, bringing the thrill of the cinema directly to your home. When paired with a compatible Sony soundbar, Sony’s 360 Spatial Sound Mapping technology expands the audio landscape, creating virtual speakers beyond physical boundaries for an authentic theater experience. Seamlessly integrated, the sound adjusts as a unified speaker system. With Acoustic Center Sync, Sony’s home theater systems utilize Bravia as a center speaker, ensuring sound emanates from the screen itself.
Connectivity
Effortlessly manage features like sound field and volume using solely the TV remote. The integrated UI displays soundbar settings automatically on the Bravia Quick Settings menu. Control BRAVIA and BRAVIA Theater via your smartphone using the Bravia Connect app. Adjust volume and settings, and even check your setup without relying on the remote or on-screen menu. Customize your Dolby Atmos and DTS:X experience by pairing Sony’s wearable speaker or Bravia Theater U with Bravia for spatial surround. Compatible with select Sony Headphones as well. With simultaneous sound output, enjoy a show on your headphones while your partner listens through the TV speakers. Bluetooth devices allow separate volume adjustments as well.
Aesthetic
Sony's latest TV designs enhance your living space with shapes, materials, colors, and surface treatments that harmonize effortlessly with your interior decor, walls, and home theater setup. The One Slate concept seamlessly integrates the screen and bezel into a single slate, reducing distractions and enhancing your viewing pleasure. Crafted with an almost invisible bezel, its naturally warm and smudge-resistant texture seamlessly blends with interior decor, walls, and Bravia Theater systems. Sony's Underlay Stand features a slim, flat steel plate that virtually vanishes when you stack a Sony soundbar on top. With the versatile 4-way stand, you can choose from an outside position, an inside position for smaller shelves, or two soundbar positions to suit your preferred viewing setup.
Made for Streaming
Access over 700000 movies and TV episodes from your streaming services, all conveniently organized into topics and genres based on your interests. Explore a library of over 10000 apps and games directly on your TV. Dive into top movies instantly with Sony Pictures Core, which offers movie credits for immediate access to some of the latest releases. Redeem up to 5 movies and enjoy up to 12 months access to a curated selection of up to 100 movies, regularly updated. Enhance your Netflix experience with Sony’s Netflix Adaptive Calibrated Mode, co-developed by Sony and Netflix, adjusting brightness automatically to your room's ambient conditions for studio-quality mastering at home. Prime Video Calibrated Mode ensures picture settings are auto-calibrated to your content, including live sports, delivering studio-quality Prime Video entertainment at home. Immerse yourself in truly unforgettable movies at home with support for IMAX Enhanced, DTS:X, Dolby Vision, and Dolby Atmos, providing an incredibly atmospheric and immersive viewing experience that meets the highest standards.

Specifications

Display
Touch Screen Yes
HDR Compatibility HDR10
Video
TV Tuner ATSC
Physical
Lock Slot No
General
AC Input Power C8 INLET(REAR)
Convenience
Virtual Assistant Support Google Assistant
Connectivity
Ethernet RJ45

Questions

Customer Questions
No Questions

Returns

Returns are incredibly simple. Please log into your account, find your item you wish to return and follow the prompts to make a return. If you do not have an account, click here to find your order and make a return.
You will receive a full refund when you return an item in its original manufacturer’s packaging, undamaged and unmarked. If the item you are returning is priced at less than $35, you will be charged a 15% restocking fee. Please note you will not be refunded any shipping charges. 
You have 30 days to make a return. During the holiday season, from November 1 to December 31, we extend the return window to 60 days. 
If your order has been noticeably damaged in transit, we strongly recommend that you refuse delivery and notify us immediately. Claims for missing items or items damaged in transit must be made within 48 hours of delivery. If there is carrier damage, please contact support@focuscamera.com with your order number and a description of the damage. 
Oh no! Please contact our customer service team so we can resolve the issue immediately. You can call us on 1.800.221.0828, email us at support@focuscamera.com, or send us a message here.  
We do not currently offer exchanges. Please return the item you purchased within 30 days and order what you’d like instead. 
If you ordered a kit, you must return all components and accessories to receive a full refund. 
If you ordered a product that included a free item, you must include the free item with your return. If not, your return will not be accepted and you will not receive a full refund. 
We currently only offer camera repairs at our Brooklyn store. The item must be dropped off and collected in person as we do not accept shipped items for repair. For more information, please call our Brooklyn store on 1.718.431.7900. 
Most items can be returned within 30 days for a full refund. Click here to read our full return policy. 

Shipping and Returns

Same Day Shipping

All orders placed by 4PM( EST), Monday through Thursday, and by 11AM (EST) on Friday, are shipped same day. Orders placed outside these times will ship the next business day. We do not ship internationally or to Puerto Rico, Guam and other US territories at this time. For more details click here.

Free Two-Day Shipping

We offer free expedited shipping on thousands of items within the continental USA (this does not include Alaska and Hawaii).

Flexible, Easy Returns

If you're not happy with your purchase for any reason, our flexible 30-day free return policy makes it easy to get a full refund. Click here to view our return policy.

Ratings and reviews

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Sony Bravia 7 K-55XR70 55-Inch Class Mini LED QLED 4K HDR Google TV with Dolby Vision and Atmos SKU: K55XR70

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