Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera

The full-frame 33MP Exmor R back-illuminated CMOS sensor delivers outstanding speed and superb image quality.

33MP High-Resolution Full-Frame Sensor

The use of copper wiring contributes to higher transmission speeds and faster AD (analog to digital) conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording up to 60p. The sensor also provides improved color reproducibility, low-noise performance at all sensitivities, 15+stop dynamic range, and increased AF (autofocus) speed and precision performance. Experience improved levels of color gradation and detail rendering as well as soft, natural-looking human skin textures.

BIONZ XR Image Processor For Up To 8x Processing Speed

The BIONZ XR engine, also used in the Sony Alpha 1 and Alpha 7S III models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF (autofocus), image recognition, and image quality adjustment to minimize processing latency for greatly increased movie and still processing power. The user interface, network, and file management processing is distributed to deliver fast response regardless of real-time processing load.

Beautiful Images With Reduced Noise

Building on the capabilities of the back-illuminated Exmor R image sensor, the powerful BIONZ XR processing engine reveals even higher subjective resolution combined with exquisite detail and texture even in medium and high sensitivity ranges. Impressively low levels of noise are achieved throughout the standard range of ISO 100-51200 (expandable to ISO 50-204800 for stills and ISO 100-102400 for movies).

Wide, 15-stop Dynamic Range

Taking advantage of the camera's full dynamic range of 15 stops, the Alpha7 IV uses image data from the sensor's 33-megapixels1 to render remarkably delicate detail in landscapes and scenery. This stunning image quality is based on Sony's unrivaled experience at the front lines of both still-image and movie creation.

Sony FE 70-200mm f/2.8 GM OSS Lens

The Sony FE 70-200mm f/2.8 GM OSS Lens represents another step forward in photographic technology. This G Master 35mm, full-frame, telephoto zoom lens is a great choice for professional photographers who require the best optical performance. A standard zoom lens is a lens in which the focal length varies. A zoom lens is also one that maintains focus even with the focal length of the subject-matter changes.

Koah Fulton Precision Shoulder Messenger Camera Bag for Professional Photographers

Keep all your photography gear by your side with the Koah Fulton Precision Camera Bag. Designed to meet the needs of the pro photographer, the Fulton Bag is a stylish, durable, and comfortable shoulder bag. 

Koah LCD Ultra Armor Screen Protector for Sony a1, a7 II, a7 III, a7R IV and More

Protect your gear with the Koah LCD Ultra Armor Screen Protector for Sony a1, a7 II, a7 III, a7R IV and other Sony Alpha series cameras. With six layers of protection and maximum visibility, the Ultra Armor Screen Protector keeps your camera safe without getting in the way.

Kingston 64GB SDXC Canvas Go Plus 170MB/s Read Memory Card

Kingston 64GB SDXC Canvas Go Plus is for adventurers who are always on the go chasing the perfect moment to capture. With superior transfer speeds of up to 170MB/s, the Canvas Go! Plus SD card accelerates your workflow and efficiency.

Koah Pro 2-in-1 USB 3.0 Memory Card Reader for SDXC, SDHC, SD, Micro SDXC, Micro SD, Micro SDHC Card

The Koah 2-in-1 USB 3.0 Memory Card Reader allows photographers to quickly and easily transfer data in SD or micro SD formats. Easy to use with no installation required, the Koah 2-in-1 USB 3.0 Memory Card Reader works with SDXC/SDHC/SD and Micro SDXC/SDHC/SD cards.